Privacy Policy

Last updated: January 2026

Introduction

Plot Partners Limited ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or engage with our services.

Information We Collect

Information You Provide

We collect information that you voluntarily provide to us when you:

• Fill out contact forms on our website
• Request information about our services
• Communicate with us via email or phone
• Provide property details for assessment

This information may include:

• Name and contact details (email, phone number)
• Property information (location, size, current use)
• Communication preferences

Automatically Collected Information

When you visit our website, we may automatically collect certain information, including:

• IP address and browser type
• Operating system and device information
• Pages visited and time spent on our website
• Referring website addresses
• Actions taken on our website (such as form submissions)

Information Collected Through Tracking Technologies

We use tracking technologies including the Meta (Facebook) Pixel to collect information about your interactions with our website. This technology allows us to:

• Measure the effectiveness of our advertising campaigns
• Understand how visitors use our website
• Deliver relevant advertisements to you on Meta platforms (Facebook, Instagram)
• Create custom audiences for advertising purposes

The Meta Pixel may collect information such as your IP address, browser information, pages visited, and actions taken (such as completing our valuation calculator or contact form). This information may be used by Meta to show you relevant advertisements on their platforms.

How We Use Your Information

We use the information we collect to:

• Respond to your inquiries and provide information about our services
• Assess the development potential of your land
• Communicate with you about potential opportunities
• Improve our website and services
• Measure and improve our advertising campaigns
• Show you relevant advertisements on social media platforms
• Comply with legal obligations

Advertising and Remarketing

We use Meta (Facebook) advertising services to promote our business. When you visit our website, the Meta Pixel collects information about your visit which may be used to:

• Measure conversions: Track when you complete actions such as submitting our valuation calculator or contact form after viewing our advertisements
• Remarketing: Show you advertisements for Plot Partners on Facebook and Instagram based on your visit to our website
• Create similar audiences: Help us reach new potential customers who have similar characteristics to our website visitors

Meta may combine this information with other data they hold about you to provide these advertising services. For more information about how Meta uses your data, please visit Meta's Privacy Policy.

Legal Basis for Processing

We process your personal data on the following legal bases:

• Legitimate Interests: To respond to your inquiries, assess land opportunities, provide our services, and conduct marketing and advertising activities to promote our business
• Consent: Where you have provided explicit consent for specific uses of your data, including the use of non-essential cookies and tracking technologies
• Legal Obligation: Where we are required to process data to comply with the law

Sharing Your Information

We do not sell, trade, or rent your personal information to third parties. We may share your information with:

• Professional advisors (lawyers, accountants, consultants) when necessary for project assessment
• Service providers who assist us in operating our website and conducting our business
• Authorities when required by law or to protect our legal rights

All third parties are required to maintain the confidentiality of your information.

Data Processors

We use the following third-party service providers to help operate our website and services:

• Resend: Email delivery service for contact form submissions
• Vercel: Website hosting and deployment
• Meta (Facebook): Advertising, analytics, and conversion tracking via the Meta Pixel

These providers may process your data on our behalf. Resend and Vercel are contractually obligated to handle your information securely and only for the purposes we specify. Meta processes data in accordance with their own privacy policy and data processing terms.

Data Security

We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.

Your Rights

Under UK data protection law, you have the right to:

• Access the personal information we hold about you
• Request correction of inaccurate information
• Request deletion of your information
• Object to processing of your information
• Request restriction of processing
• Data portability
• Withdraw consent at any time

To exercise any of these rights, please contact us using the details below.

Cookies and Tracking Technologies

Our website uses cookies and similar tracking technologies to enhance your browsing experience and enable advertising features. The types of cookies we use include:

Essential Cookies

These cookies are necessary for the website to function properly and cannot be switched off. They are usually set in response to actions you take, such as setting your privacy preferences or filling in forms.

Advertising and Analytics Cookies

We use the Meta (Facebook) Pixel which places cookies on your device to:

• Track conversions from our Meta advertisements
• Build audiences for future advertising
• Enable remarketing to website visitors

These cookies may track your browsing activity across other websites that also use Meta's advertising services.

Managing Your Cookie Preferences

You can control and manage cookies in several ways:

• Browser settings: Most browsers allow you to refuse or accept cookies through their settings. Note that blocking cookies may affect website functionality.
• Meta opt-out: You can opt out of Meta's interest-based advertising by adjusting your Facebook Ad Preferences.
• Industry opt-out: You can opt out of interest-based advertising from participating companies through Your Online Choices (EU/UK) or the Digital Advertising Alliance.

Retention of Information

We retain your personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required by law.

Children's Privacy

Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated revision date. We encourage you to review this Privacy Policy periodically.

Contact Us

If you have questions or concerns about this Privacy Policy, please contact us: